Finding the right sustainability certification solution for your brand or business can be a challenge! Luckily, Softly is simplifying the process of finding the best one for your product or service. We break down the steps to getting the best sustainability certification so that you can be sure you are getting the biggest return on your investment in ecolabels while also reducing your impact on the planet!

1 – Understand the Benefits of Sustainability Certifications

Do you know all the benefits of getting an ecolabel? There may be more than you realize! Oftentimes, brands pursue certification to communicate product attributes to consumers. But did you know that there are many other benefits? Learn more about the many other benefits of getting a sustainability certification.

2 – Get to Know the Key Features of Sustainability Certifications

There are over 450 different certifications, and almost as many sustainability standards. Each certification body has different features and criteria. Awareness of these different attributes is critical to making a decision that will benefit your triple bottom line. Find out more about what key features you should consider when choosing which sustainability certification is best for you.

3 – Compare the Different Types of Sustainability Certifications

The good news is that there are so many different types of sustainability certification out there, your sure to find one that is a great fit for your product or service. Knowing the key features and benefits will make it easier to complete this step – comparing all the different types of certifications. But wait – isn’t there over 450 to compare? Lucky for you Softly has captured all the details and is the sustainability certification solution that can run the comparison for you. Schedule a free consultation today to learn more.

4 – Identify Your Sustainability Goals and Priorities

While it may be easy to just follow the crowd and get the “IT” certification that you see everyone else getting, that may not be the best choice for you. Taking the time to assess which certification meets your goals and priorities can help you avoid getting a certification that doesn’t get you the best return on your investment. But who has the time to sort through all this information? Here at Softly, we do the hard work for you and let you focus on what you do best – running your business.

5 – Evaluate Applicability and Suitability

Ok, so we know about the benefits and key features of sustainability certifications. We’ve taken a look at the different types of ecolabels. We’ve contemplated our needs and identified our goals and priorities. Now you need to determine which ones are applicable to your products or service and confirm that they are suitable for your needs. And yep, you guessed it, Softly can help you with this step too! We do the hard work so you don’t have to.

6 – Engage Your Stakeholders

But wait – what about your employees? Or your investors? Are there certifications that can help you attract talent? Communicate that you practice fair and ethical business practices? Do you sell to businesses, or the government? Do they have green procurement policies? Engaging with your stakeholders to identify which sustainability certification aligns with their requirements is a critical but often overlooked step. Softly is a sustainability certification solution that can help facilitate and automate this assessment.

7 – Make the Right Choice

Taking a thoughtful and methodic approach to finding the right sustainability certification will maximize your return on investment in sustainability certifications and ecolabels. Let Softly make the decision process easy and rewarding for your business. Schedule a free consultation today to learn more.

If you follow these steps, you can make a well-informed decision about the right sustainability certification for your business. Our sustainability certification solution can simplify the evaluation and selection process and increase the likelihood that you will choose the right certification for your product or service.

Schedule a Free Consultation Today!

Let’s talk about how Softly can simplify the process of certification! Contact us today to learn more about how our sustainability certification solution enhances your return on investment. 

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