Make Green Marketing Claims with Confidence
Softly arms your team with everything you need to know to avoid greenwashing risk and gain a competitive edge!
Introducing . . .
Save Time. Reduce Risk. Drive Growth.
Softly tools are used by CPG Sustainability Directors, Product Managers, Compliance Officers, and Marketing Professionals to:
- Avoid Greenwashing Risk
- Protect Your Reputation
- Gain a Competitive Advantage
★★★★★
"Softly saved us hours of research and analysis! All sustainability focused businesses should lean on their expertise!"
- Barry Cik, CEO and Technical Director, Naturepedic
★★★★★
“Softly is an expert in risk reduction and sustainability solutions. Their collaborative approach surpassed all expectations.”
- Roi L. Ewell – Principal, Ewell Associates
★★★★★
“Keeping up with regulations and terminology in our industry as it relates to sustainability can be tough, but Softly makes it easier. They research and break down relevant rules and case precedents, helping us evaluate how we are marketing our products, now and in the future."
- Andrew Martin, Technical Manager, U.S. Lubricants
Are You Ready for New FTC Green Guides?
Our Partners
Softly is proud to partner with the following organizations.
Featured In
Blog
Green Imagery – Is it Worth the Risk?
A picture may be...
The New Trend of Greenhushing
Is Eco-Friendly...
Red, White and RISK: How to Safely Claim your Product is Made in the USA
Driven by...
Webinars
Sustainable
Solutions for
a Better
Tomorrow
Environmental Impact
Social Responsibility
Free of Harmful Chemicals
Recyclable
Water Efficiency
Energy Efficiency
Environmental Impact
Social Responsibility
Recyclable
Water Efficiency
Forest Protection
Minority Owned Business
Allergen Free
Low Carbon Footprint
Organic
Social Responsibility
Palm Oil Free
Forest Protection
Minority Owned Business
Allergen Free
Made in USA
Phthalate Free
Non-GMO
Women Owned Business
Animal Cruelty Free
Reusable
Paraben Free
Human Rights
Vegan
Social Responsibility
